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A photo of Dawn and Jo on a busy London street who run WinWell

About Us

How We Got Started

Dawn and Jo have been leading, recruiting, coaching, managing, developing and mentoring the holistic and well-being needs of Olympic and Paralympic athletes, staff and cultures to ensure that the needs of the person are being met to ensure they can perform to the best of their ability when it matters the most.

Jo and Dawn are trained Mental Health First Aiders, Executive Coach and Mentors, leaders and managers who have been driving the Performance Lifestyle service for the English Institute of Sport for the last 16 years.

They feel truly blessed to have been let in to the lives of elite athletes and want to use these experiences to help others show a duty of care to those people we ask the most of every day.

About Us: About
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